Pixelmojo

Discovery

Our Discovery phase, typically two weeks long, lays the foundation for your SaaS project's success. It involves diving deep into every aspect of your business to uncover the insights that drive our strategy and design decisions, ensuring we deliver measurable results.

Understanding Your Users

We start by getting to know your SaaS users inside and out. Who are they? What are their needs, behaviors, and pain points? To develop detailed user personas, we conduct comprehensive user research, including in-depth interviews, detailed surveys, and rigorous usability testing. These personas guide our design process, ensuring that every decision is user-centric. We then use this data to create fictional characters that represent your typical users, complete with names, photos, and detailed descriptions of their needs and behaviors.

Defining Your Goals

What does success look like for your SaaS business? We work closely with you to understand your objectives and key performance indicators (KPIs). These KPIs could be increasing user engagement by 20%, reducing bounce rate by 15%, or improving conversion rate by 10%. We align our strategy with your goals, whether it's increasing conversions, improving user engagement, or expanding your market reach in the Philippines and Southeast Asia.

"Our Discovery phase dives deep into user insights and business goals, crafting tailored digital solutions for your success.”

Exploring Business Drivers

We delve into the core drivers of your SaaS business, including understanding your value proposition, competitive landscape, and market trends. We analyze your strengths, weaknesses, opportunities, and threats (SWOT analysis) by conducting interviews with key stakeholders, reviewing market data, and benchmarking against industry standards. This helps us craft a strategy that leverages your unique advantages and addresses potential challenges.

Comprehensive Research

Our team leaves no stone unturned. We conduct an extensive and comprehensive research to gather data on user behavior, industry standards, and technological advancements. This research informs our strategy, providing insights to create innovative solutions grounded in real-world data.

Strategy Alignment

With a thorough understanding of your users, goals, and business drivers, we establish a solid groundwork for a winning strategy. This ensures our approach is not only creative and strategic but also perfectly aligned with your business objectives. We aim to create a roadmap for your website design and development (or mobile app development) that delivers measurable results.

Deliverables

At the end of the discovery phase, you'll receive a comprehensive report outlining our findings, insights, and strategic recommendations. This document serves as a blueprint for the subsequent stages of your project, ensuring everyone is aligned and ready to move forward with a clear and focused plan.

See PixelMojo in action

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Landing page

Real Estate Bear

Real Estate Bear needed a landing page that converted leads. We designed a high-performing page that increased their lead generation by 50%.

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Branding

Funnel Zen

Funnel Zen wanted a brand identity that captured their innovative approach to sales funnels. We crafted a bold, modern brand that helped them attract high-value clients.

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E-Commerce Platform

Beemine Store

Enhance customer satisfaction and increase sales with a personalized e-commerce platform, ensuring a delightful shopping experience for every user.

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Mobile App

Cigna Stress App

During our time at Salesforce, we conceptualized an innovative stress app for Cigna. The app aimed to improve mental well-being and cater to a broader range of users.

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